For Rackham, who has generalised anxiety disorder, online counselling wasn’t the right fit. To Better Help You…”I felt it was near difficult for the therapist to really get a sense of the concerns I was handling, as all they needed to go from was my typed-out words. I believe I realised after that online session how vital social interaction was.
The company describes BetterHelp as the “biggest online therapy platform worldwide,” tailored toward helping individuals dealing with issues “such as stress, anxiety, relationships, parenting, anxiety, addictions, eating, sleeping, injury, anger, family disputes, LGBT matters, grief, religious beliefs [or] self esteem.” The business’s FAQ section on its website clearly mentions BetterHelp’s app and therapists shouldn’t be used for people handling a serious mental disorder (schizophrenia, bipolar disorder) or for people considering self-harm. Rather, the app prides itself on having licensed therapists and mental health experts offered to help individuals via text, telephone call or video chat. That’s what many YouTubers who have accepted sponsorships from the company frequently state in their own videos, where they speak on the tensions in their personal lives and feelings bordering on anxiety or depression. Bobby Burns, Elle Mills, Philip DeFranco, Heath Hussar, Boogie2988, Shane Dawson and ChandlerNWilson are all creators who have To Better Help You sponsors now.
Many of these creators have actually spoken about psychological health concerns in the past, but as burnout ends up being a larger topic within the community– and traditional world– sponsorships involving BetterHelp have increased, regardless of the app not being precisely what the creators are touting.